Tristan Roberts

Tristan works across governance, investment and operating roles in founder-led and private businesses, with particular experience in consumer businesses undergoing growth, transformation or significant change.

His work spans board and governance roles, investment and transaction activity, business transformation, operating performance and the practical challenges that emerge as businesses become larger and more complex. He is usually brought in when something material is happening: a leadership transition, a period of underperformance, a transaction, an integration, or growth that has begun to outpace the operating model behind it.

He has worked alongside founders, management teams, shareholders and boards on issues including strategy, leadership, operational performance, supply chain, working capital, international growth, acquisitions, integration and organisational change. That combination means he is comfortable moving between the boardroom and the operation, and equally comfortable holding both to the same standard of evidence.

Tristan brings both a governance and operating perspective to Insprie's work, with a particular focus on situations where strategy needs to translate rapidly into decisions, accountability and execution. In practice that often means establishing what is actually true about performance, agreeing the small number of things that matter most, putting the reporting and cadence in place to see whether they are happening, and staying involved until they do.

He also works with investors and shareholders on the operational reality behind an investment thesis: what the business will need after the transaction, what capability is missing, and what the first hundred days should be spent on.